Archive for the 'library 2.0' Category

Don’t Friend Me!

David Lee King writes: “I’m noticing that when a library decides to start a Flickr account, a Twitter feed, or create a Facebook page, they naturally want to start вЂmaking friends.’ So what do they do? They friend me. Or you. Or they friend other libraries. This is bad. Why? Who are you trying to connect with? Me? I don’t live in your neighborhood. Another library on the other side of the world? They’re not going to use your services.”

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The Transparent Library: Library PR 2.0

Social networking tools like Facebook and Twitter have expanded the grapevine, so use it to your advantage. Here are some guidelines for your libraries’ marketing 2.0 program.

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Text a Librarian Makes It Easy for Libraries and Schools to Create Their Own Mobile Messaging Reference Services

Every year, libraries answer more than 374 million reference questions, according to the American Library Association. Mosio, the award-winning mobile Q&A community, today announced the launch of Text a Librarian (www.textalibrarian.com), a new service that helps libraries set up mobile Q&A systems so they may answer students and patrons’ questions instantly via text message to any mobile phone. Now, with Text a Librarian, any library or school can create their own secure, live mobile Q&A SMS reference service in just minutes, with packages starting at just $99/month + set up fees per library/branch. Text a Librarian works across all major carriers, mobile phones and devices, and works seamlessly with existing email and IM systems. Students and users simply text (or email) their question and it shows up live on the library or school’s own private and secure Web dashboard for them to answer back instantly.

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Library 2.0 and the Problem of Hate Speech

Margaret Brown-Sica and Jeffrey Beall write: “It’s possible for library users to abuse library 2.0 applications by uploading words, pictures, or other content that constitute hate speech. Universities and colleges today view hate speech as outside the realm of protected speech because it violates the terms of most codes of conduct and merits decisive action. Also, many libraries are big players in the overall college mission to value and promote diversity. Perhaps nothing can poison this more than a library website filled with racist, homophobic, or other defamatory speech.”

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50 Ways to Implement User-Generated Content in Your Library

Jessica Merritt writes: “In the internet age, everyone’s a content creator. Embracing the trend of user-generated content allows you to spread more information and engage library users at the same time. Read on to find out how to go about doing this, and pick up some handy resources along the way.”

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Widgets and Widgetry for Librarians: Copy, Paste, and Relax

Aaron Schmidt writes: “You don’t need a spell from Hogwarts to make exciting multimedia appear on your website. It isn’t magic—it’s RSS and JavaScript. Thanks to the power of Web 2.0, we don’t need to understand the intricacies of these two fabulous and geeky topics. The Web has sorted all of it out and made it easy for us to use. All you need to know to use the tools listed here is that after some (easy to do) customization, you’ll see a little bit of code to copy and paste into your website, blog post, or blog’s sidebar.”

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Library 2.0 Podcast Gang Kicks Off

The first podcast in Library Journal’s new Library 2.0 Gang roundtable series went live yesterday, riffing on topics explored at the Code4lib conference, including the Open Library-with the project’s tech lead, Aaron Swartz as a guest-ILS APIs, and new cataloging influences. Each month, the Library Gang will focus on a technology topic at issue in the library world. Library Gang regulars, drawn from the world where libraries and the technologies that influence them meet, include librarians John Blyberg, Nicole Engard, and Char Booth (all three are Library Journal Movers & Shakers), along with Carl Grant and Rob Styles.

Listen to the podcast here

Library 2.0 Initiatives in Academic Libraries

College & Research Libraries News Editor-in-Chief David Free discusses Library 2.0 with Dawn Lawson of New York University and Susan Sharpless Smith of Wake Forest University in this ACRL podcast (11:58). Lawson and Sharpless Smith are contributors to the ACRL publication Library 2.0 Initiatives in Academic Libraries.

Listen to the podcast here




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