Nearly a quarter of the world’s population – roughly 1.4 billion people – will use the Internet on a regular basis in 2008. This number is expected to surpass 1.9 billion unique users, or 30 percent of the world’s population, in 2012, according to IDC’s Digital Marketplace Model and Forecast. “The Internet will have added its second billion users over a span of about eight years, a testament to both its universal appeal and its availability,” said John Gantz, chief research officer at IDC. “In this time, the Internet has also become more deeply integrated into the fabric of many users’ personal and professional lives, enabling them to work, play, and socialize anytime from anywhere. These trends will accelerate as the number of mobile users continues to soar and the Internet becomes truly ubiquitous.”
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