Interruptions aren’t merely annoying; they’re also bad for productivity. And when you multiply the interruptions made possible by email, phone calls, text messages, and Twitters across the entire US, the result is lost productivity on a massive scale: $650 billion in a single year. That’s according to research firm Basex, which chose “information overload” as its 2008 “Problem of the Year.” Failure to solve the problem will lead to “reduced productivity and throttled innovation.” The situation is dire enough that Intel’s Nathan Zeldes estimates “the impact of information overload on each knowledge worker at up to eight hours a week.”
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