US children now start using consumer electronics (CE) at an average age of 6.7, down from 8.1 in 2005, according to the NPD Group’s “Kids and Consumer Electronics Trends III” report, conducted March 16-22, 2007. Kids start with TVs and PCs first, typically at age 4 or 5. Children get acquainted with satellite radios and portable digital media players last, usually around age 9.
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